Searchable Listing vs Social Media
Your Facebook page is great for engagement, but can customers find you when they're searching for "pet waste removal near me"?
PoopPages Directory
A searchable business listing that works while you sleep.
- Designed to be found through search
- Always visible in directory
- Reaches people ready to hire
- No algorithm to fight
Social Media Only
Great for community, but dependent on algorithms.
- Not found in service searches
- Buried unless you post constantly
- Reaches scrollers, not searchers
- Algorithm controls your reach
The Problem with "Just Use Facebook"
When a pet owner realizes they need help with yard waste, they don't open Facebook and scroll hoping to see your post. They open Google and search:
"pet waste removal [city name]"
If you're not showing up in search results, you're invisible to customers actively looking for your service. Social media is great for staying top-of-mind with existing followers, but it won't help new customers find you.
Why You Need Both
Search Visibility
PoopPages pages will rank for local pet waste removal searches. When someone in your city looks for service, you can be there.
Always On
Your listing works 24/7. No need to post daily, fight algorithms, or worry about reach. Set it up and let it work.
High Intent Traffic
Someone on PoopPages is looking for pet waste removal. Someone on Instagram is looking at cat memes. Different intent, different results.
Complements Social
Use social for engagement and community. Use PoopPages for search visibility and lead generation. They work together.
Feature Comparison
| Feature | PoopPages | Social Only |
|---|---|---|
| Found via Search | Designed for Google & site search | No - algorithm dependent |
| Always Visible | 24/7 on the directory | Buried by algorithm |
| Intent-Based Discovery | People searching for service | Scrolling their feed |
| Professional Presence | Business listing | Social profile |
| SEO Benefit | Yes - backlinks & citations | Minimal |
| Cost | $19-79/mo | Free (organic) |
| Engagement Features | Contact forms | Comments, likes, DMs |
| Content Sharing | Limited | Photos, videos, stories |
| Community Building | Not the focus | Strong potential |
| Consistency | Set it and forget it | Requires constant posting |
Keep Your Social Media
We're not saying delete your Facebook page. Social media is great for:
- • Sharing before/after photos
- • Engaging with your community
- • Running targeted ads
- • Building brand personality
But when someone searches for "pooper scooper service near me," your Facebook posts won't show up. A PoopPages listing can.
Be Found by Searchers, Not Just Scrollers
Add a PoopPages listing to your marketing mix. Get discovered by pet owners actively searching for your service, not just hoping the algorithm shows your post.
Get Your Listing